Last week we made the case that video podcasting is not right for every show, and that the industry pressure to add video is being driven largely by platforms and tools with a financial interest in your adoption. If you read that piece and your honest answer to the four questions at the end was mostly encouraging, this post is for you.
Finding the Show in the Edit
For new podcast hosts, the edit is not just cleanup. It is where the show gets made. Post-recording pickups, resequencing, structural decisions: these require someone who knows the show intimately. Here is how to tell when you actually know it well enough to hand the edit off.