There is a quiet assumption that underpins much of the podcasting world, and it is rarely questioned until something breaks. Your podcast? It could be taken away tomorrow.
podcast growth
You Don’t Have a Podcast Problem. You Have a Positioning Problem.
January is when podcasters misdiagnose themselves. Downloads plateau, motivation wobbles, and the conclusion arrives: I need to do more. More episodes. More clips. More guests. More promotion. More tools. But most stalled podcasts don’t suffer from a production problem or a marketing problem. They suffer from a positioning problem, and no amount of activity fixes that. If your show feels like it’s working hard without going anywhere, this is likely why.
Why Your Podcast Isn’t Growing Yet (And Why Your Numbers Are Normal)
Every week, someone new launches a passion-driven podcast and immediately has the same fear: “I published 5, 8, 12 episodes… and barely anyone is listening. What am I doing wrong?” If that’s you, take a breath. You are not failing. You are not unusual. And you certainly aren’t alone. Your numbers are normal.
Podcast Analytics That Matter: Balancing Subscribers and Downloads
When podcasters talk about growth, two numbers come up again and again: subscribers and downloads. Both are valuable, but it’s not enough to look at them in isolation. To truly understand your show’s health, and where you should focus your energy, you need to track these metrics together.